Chief Benefits of Chatbots to Drive Your Business Goals
In this trending era of artificial intelligence, chatbot marketing is experiencing an extraordinary boom owing to the prevalence of messaging platforms, virtual assistants, and efforts of several businesses to give prompt customer service. Integrating AI-based chatbots for your business is really beneficial. If you do not have much idea about the advantages of this new-age technology, we are available here to help you. In this article, we will discuss how chatbots put impact on your business growth. But before that we should know the basics of chatbots.
What are Chatbots?
A chatbot is an AI-based computer program which conducts a conversation or chat with the user in natural language through textual, or audible methods. It basically used for various purposes including customer service or information procurement. Now these are available in almost all messaging mobile applications for personal use or business use.
Chatbots allow IT Software Companies to save money and are easily changeable to meet different needs, it depends on the user application. At the time, they have been built the costs of keeping them updated are relatively low. According to industry research, Chatbots are predicted to deal with 85% of all clients’ inquiries within five years. This means that by the year 2022, it is expected that they will cut business costs by $9 billion.
Common Types of Chatbots
Chatbots are typically of two types.
- Simple (Scripted): This is the simplest kind of chatbot. Conversations with this type can only take place in pre-defined ways and directions. In other words, you will get a pre-programmed response to each question you ask. The chatbot cannot deviate from this in any way. Simple chatbots appear in messaging applications such as Messenger or Skype. Their only purpose is automation, such as booking a flight or making a purchase.
- Intelligent: Such type of chatbots provide more flexible responses to the questions of the user. These bots send answers on the basis of each conversation and uses these experiences to answer future questions more precisely.
Benefits of Chatbots for your Business
1. 24*7 Support Available
For any business, customer service is one of the most crucial factors for success. No matter what size of your business is, whether it is local or global, having customer service 24*7 with instant solutions has a tremendous impact on your customer satisfaction and willingness to buy. Chatbots can be able to work 24 hours a day and 364 days a year. This feature helps companies to handle more work and save time to answer product related FAQ’s and no client has to wait.
2. Low Maintenance Cost
A fully functioning chatbot can save money for an organization. Configuring a chatbot is cheaper and faster than hiring employees for each task. A single person can only handle one or two people at a time, more than that it is really tough challenge for employees. Hiring manpower for 365 days per year and adding resources to provide support to the customers about basic things can be too expensive for the organization. Chatbots will not only save on employee costs but you will also avoid the issues caused by human errors and once they have been built the costs of keeping them updated are relatively low.
3. Extensive Customer Assistance
As humans, we have some limitations, we cannot do multiple tasks simultaneously. According to a study, humans can only concentrate on 3–4 things at the same time. If we beyond this, we can meet errors. On the other hand, AI business applications like chatbots contrarily can simultaneously do conversations with a lot of people. No matter what time it is or how many people are contacting you, every single one of them will be answered instantly.
4. Make Online Content Marketing Effective
You can sell more products or services if you know your potential customers. Frequent communication and interaction with customers permit you to know more about them and understand their needs. Having a chatbot allows you to move a step ahead in initiating communication with the customers. They simplify particular tasks and make content marketing effective and easy. Therefore, you get to create a better relationship with the customer. Chatbots generate critical data by which you would know more about the customer behavior and views on your brand.
5. Automation to Repetitive Work
It is a fact that no one likes to do repetitive work over brief period of time and it is often prone to errors. Chatbots now help mobile app development companies and many IT Software Companies to automate their tedious tasks which are to be done frequently and at the right time. Today, there are various slack bots automate the same work again and again and help people to save time and increase the productivity.
Final Thoughts
Chatbots offers immense benefits for your business and an exceptional user experience. I highly recommend you to use this technology and boost your business sale. And for this HimFlax Information Technologies can help you. It is a reliable software development services provider across the globe.
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